The sun-kissed Kohala Coast of the Big Island is a destination of immeasurable beauty, a sanctuary of nature’s elements in perfect harmony. Located within this paradise, on an exquisite oceanfront parcel of land in the world-renowned Mauna Lanai Resort area, you’ll find Ke Kailani. As part of a brand re-launch campaign, Team Vision Marketing designed this featured community signage program.
The brand refresh for Ke Kailani called for an all new community signage program incorporating the design elements and color palette from the new brand guidelines. As part of the program, Team Vision designed everything from a new entry feature and right-of-way signage, to street signs and monument signs for the Information Center, and the luxurious amenities of The Grotto and Hana Pono Park. Additional components of the brand re-launch program included a refreshed logo design, new print advertising campaigns, brochures and collateral, web site, online marketing materials, social media campaigns, and community signage. The end result is a totally fresh, modern and elegant look.
