KOA RIDGE DIRECT MAILER
The objective of the featured Koa Ridge direct mailer, designed by Team Vision for Castle & Cooke Hawai’i, was to introduce the new Koa Ridge surban lifestyle and the Nanea at Koa Ridge detached single-family condominium homes to prospective homebuyers in targeted zip codes. This direct mailer made use of photorealistic community and 3D home exterior renderings and inviting community and home descriptions to drive website traffic, phone calls, spread brand awareness, and create buzz for the upcoming release of the Nanea homes.